3 Types of B-Roll To Use Even When Filming Remotely

What are you supposed to use as b-roll for your customer testimonial video, when you can’t film the customer in person? Pre-Covid, you would have followed the customer around for the day, gotten some shots of them talking to co-workers and filmed them using your product. All of this footage would be used to tell the ‘story’ of how your platform/software/product helps make your customer’s life easier. But that’s not really possible these days. For starters, most people aren’t working from their offices anymore. And even when they are, it’s in capsules, with social distancing guidelines and masks. There isn’t the same bustle of activity, and to be honest, there really isn’t that much to film. So, how can you find visuals for your testimonial video? Watch this clip from last week’s webinar, where I share 3 examples of types of visuals you can use, when you can’t go film the customer in person. Interested in learning tips for producing your customer testimonial videos remotely? Comment below and I’ll send you the link to the webinar replay!

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