Google Ads Tutorial 2020 | Google Ads Optimization Score

The best Google Ads coaching/training here https://sfdigital.co/youtube . Plus join the Livestream every weekday at 1600 hrs UK time here: /sfdigitaluk/live . If you want your Google Ads campaign to be as effective as possible and reach your goals sooner rather than later, it’s heavily advised that you pay a lot of attention towards your Google Ads optimization score. Hello, I’m Uzair, and thanks for joining in. In this video, I’m going to give my top Google Ads Optimization Tips. The optimization score range is from 0% all the way up to 100%. If you’re towards the upper end of the scale it means your account is as optimized as can be and will be producing the best results it can, if you’re more towards the lower end of the scale, don’t worry. It will give you recommendations on how you can improve your score. If you don’t know where to find your optimization score, go into your campaign and click on the ‘recommendations’ tab on the left-hand side. Not only will this give you your current score but also on the same page here are the recommendations we mentioned earlier, where if you follow them, you’ll start to see an improvement in your optimization score. However the point of this video today was to introduce to you some new recommendations that can have an effect on your optimization score and they are as follows:- • Target ROAS this feature essentially lets you decide upon the amount you want to bid dependent upon what return you want from the money you’re going to be spending on your adverts. Essentially increasing the amount of value you’ll get from your conversions. • Target Impression Share Along with Target ROAS this was the second update in relation to what is called ‘Smart Bidding’. The feature itself will decide on how much the bid should be should it be enough to get your advert to the top of the page, it won’t settle for any less so will change accordingly. • Audience targeting As the name might suggest this feature allows for your adverts to target certain individuals based upon a wide range of metrics including their shopping habits, personal interests and their existing relationship with your business. • This last update as part of the revision to the optimization score concerns seasonal budgeting. This will include suggestions to you depending upon your industry and nature of your business to save you missing out on any potential sales should it be around Christmas time for example. Hope you enjoyed this video and I look forward to seeing you in the next one. ***BEST FREE TOOLS & COURSES*** Free Google AdWords Video Training here: https://goo.gl/Wj2r9u 90-Day YouTube Video Challenge Free Course: https://goo.gl/BXq5Br Best Video SEO Research Tool - Morning Fame (Get 1 month free): https://morningfa.me/invite/pgm209bx Best Free Video Marketing Tool - Tube Buddy https://www.tubebuddy.com/sfdigital ******************************************************************* Free Google AdWords Video Training here: http://offer.sfdigital.co.uk/adwords-ninja-sp/ Learn the best practices for Google AdWords Campaign Setup Tutorial 2018. This video features the brand new Google AdWords interface. Links to other videos you may find interesting & relevant: Google AdWords Sitelink Extensions /watch/YV8zjIPQbz_Qz Google AdWords - How To Get No.1 Ad Position With The Lowest CPC! /watch/IXXjFLqewKFej Google Adwords Bidding Tutorial 2018 /watch/MST3-xr9rvc93 Google Adwords: CPC Calculator /watch/k8lGeJ7TUarTG Google AdWords Ad Groups Tutorial 2018 /watch/4QeqEaQ1BSv1q ***Connect with us*** LinkedIn: https://www.linkedin.com/in/uzairkharawala Twitter: https://twitter.com/sfdigital Facebook: https://facebook.com/sfdigitalstudios Google+: https://plus.google.com/+ SfdigitalCoUk1 Website: https://www.sfdigital.co.uk

الفئة